Business Partners

SRES® Partners With Senior Organizations

When you distinguish yourself as a specialist in the 50+ market, you can reference our network of professional resources that serve the needs of your clients. Many of our partner organizations are industry leaders and provide great references for education and tools to assist the needs of senior clients. These senior organizations also provide users with the ability to find an SRES® on their web sites and provide discounted services to SRES® Members. For complete details on the services our senior partners provide, click on their name below:

Age In Place Alzheimer's Association
Financial Freedom Move Seniors
NAR REALTOR® Benefits Program Retirement Housing Online
Silver Planet Snap for Seniors
Starker Services, Inc. The Senior List


Age in Place provides a way for consumers to discover relevant and useful information about aging in place through topics such as real estate, home modifications, finances, health care and assistive technology. This consumer education supports the efforts of professional organizations like SRES® and creates an additional avenue of referrals for SRES® designees.

Our goal is to be a reference for agents to gather information regarding the aging in place process, which will enable them to stay current on market trends and better serve their clients.


The Alzheimer's Association

The Alzheimer's Association is the leading voluntary health organization in Alzheimer care, support and research. The mission is to eliminate Alzheimer's disease through the advancement of research; to provide and enhance care and support for all affected; and to reduce the risk of dementia through the promotion of brain health. The Alzheimer's Association's core programs and services are delivered through 77 chapters, regional offices, and other locations, which total over 300 points of service throughout the United States. Its goal is to help inform, engage, and serve the growing number of SRES® designees and their senior clients, who represent the fastest growing market in real estate, with information and resources to help successful aging, care giving, and safety in the home via SRES® Council channels. For more information, visit


Financial Freedom

Financial Freedom is the largest originator and servicer of reverse mortgage loans in the nation. In fact, our only business is reverse mortgages! We have been providing senior citizens with financial security and independence for over ten years. Based in Irvine, California, Financial Freedom offers reverse mortgages in all 50 states. With half of America's reverse mortgages in our portfolio, we're able to provide a broad array of product options to meet individual needs.

A reverse mortgage is a loan that enables senior citizen homeowners, age 62 and older, to convert part of their home equity into tax-free* income - without having to sell their home, give up title to it, or make required monthly mortgage payments. The loan only becomes due when the last borrower(s) permanently leaves the home. A reverse mortgage allows the borrower to remain in his or her home and retain home ownership while having no required monthly mortgage payments. The money received from a reverse mortgage can be used in virtually any way the borrower chooses.


Certified Relocation & Transition Specialists (CRTS)

Senior client home transitions often require knowledge and services beyond the scope of traditional moving. Certified Relocation & Transition Specialists (CRTS) help clients move forward with their decision to relocate. A CRTS manages items such as space planning, downsizing, packing, move oversight, senior living, asset management, hoarding, dementia, chronic conditions and new home resettlement. CRTS understand legal and ethical considerations that accompany senior home transitions. All CRTS meet ongoing insurance, background check, examination and continuing education requirements. CRTS are familiar with the SRES® commitment to the senior citizen population and make perfect resource and referral partners to help move your client forward.

Log on to today and find a qualified CRTS near you!


NAR REALTOR® BenefitsSM Program

NAR members enjoy the benefits of NAR's REALTOR® BenefitsSM Program, which offers them practical solutions for their business and personal lives on the publications, products and services they use every day. The program includes offerings from more than 30 companies recognized as leaders in their respective industries and more than 100 publications and products designed to educate real estate professionals and their clients on topics ranging from legal issues and risk management to business development and marketing.


Retirement Housing Online

Retirement Housing Online is the premier active adult real estate directory dedicated to REALTORS® with the Seniors Real Estate Specialist® designation. Their site is highly optimized and specifically targets the 50+ market. Since inception, they have generated more than 1 million visitors. Retirement Housing Online can direct this traffic to you for less than 50 cents per day. Our agreement with Retirement Housing Online provides special pricing to SRES® designees. To take advantage of this discount and post your advertisement instantly, go to


Silver Planet

Silver Planet empowers boomers and seniors to make informed decisions about aging in place and housing options. Silver Planet's team provides the latest information on scams, housing, financial planning, caregiving, spirituality, elder law, health, and new tech tools for staying at home, thus providing the information you need to make aging with choice a reality.



SRES® has partnered with SNAPforSeniors to provide members with access to the most current and comprehensive database of senior housing options in the U.S., representing more than 60,000 communities.

The new resource allows members to search for assisted living communities, nursing homes, residential care homes and retirement living communities anywhere in the nation with the click of a mouse. Users can also conduct advanced searches based on criteria such as lifestyle amenities, care needs, diet, languages spoken and health conditions such as Alzheimer's disease.

As a member benefit, SRES® designated REALTORS® are invited to add a link to on their website. Doing so will expand the services that you provide, thereby enhancing the value you offer to clients. Boost traffic to your website by providing your clients access to this decision-support tool.


Starker Services, Inc.

Starker Services, Inc. is the nation's oldest, largest and most experienced independent 1031 Exchange Intermediary. Starker's commitment to unparalleled service and ongoing continuing education for Realtors has earned their company national recognition as the leader in 1031 exchanges. Starker has provided training and worked with SRES for over a decade and every major real estate firm has used Starker to help clients with the strategies available on the sale of investment property.

Starker performs all types of exchanges including delayed, construction, reverse and personal property. Contact Starker Services for complimentary literature and/or a consultation on this powerful tool for agents at 800-332-1031 or


The Senior List

The Senior List is a new grass roots web portal that links consumers with quality senior related services. It is a custom built database managed largely by consumers and businesses themselves. You can add your own business to the database and, once your business is listed, you'll be accessible by the countless family members looking for senior real estate professionals.

The mission at The Senior List is to bring consumers and quality senior citizen related businesses together. They accomplish this with FREE general listings on their custom database. They also accomplish this by giving you options to enhance your visibility on the site through a variety of options. One (FREE) option is to ask your clientele to provide a referral on your business listing. It takes about 3 minutes to complete, and can be wonderful word of mouth advertising for you. There's simply nothing better than a customer referral, and again, this is free to both you and to your clientele. The Senior List is offering special rates for SRES® designees for additional enhanced options.